Myra Borshoff Cook

Myra
Borshoff Cook

Borshoff Cook is a public relations strategist.

Full Biography

Borshoff Cook is a public relations strategist.

Full Biography

February 23, 2015 10:42 AM 2 Comments

Oscar shines a light on important issues

Last night’s five-hour+ celebration of cinema raised a number of issues that ought to be important to most Americans. The beauty of the popular show that attracts millions of viewers was that the messages came from actors, musicians, directors, writers — women, men, black, white, immigrants. Their messages were not angry, not spiteful. No raised voices and no raised fists. Everything blended into their larger speeches of thanks and appreciation. Everything came from the hearts…

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February 5, 2015 10:58 AM 3 Comments

Who should “fix” education?

Many years ago, early in my career, I taught school for three years, two years in a high school outside Milwaukee and one year in a junior high in Indiana. My degree is in secondary education so, despite my long career in business, I still have great admiration for teachers, administrators and school boards. Here’s what I don’t understand. Why do business and government believe that they have the answers for strengthening education? What makes…

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January 23, 2015 9:31 AM 1 Comment

John Lewis is my hero

This morning I watched U.S. Representative John Lewis interviewed about his newest book, March 2. He was 20 years old when he traveled to Selma, Alabama in 1965 to join Martin Luther King and others participate in the peaceful, non-violent demonstrations to secure voting rights for blacks. There was, he recalled, one county in Alabama which was 80% African American in population, none of whom were registered to vote. A few weeks ago, my daughter…

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January 21, 2015 10:37 AM 10 Comments

Who’s Afraid of the Middle Class?

Baby Boomers (I’m in the year two class) largely came from middle-class families. Our fathers fought in WWII, came home and went to college on the GI Bill. The economy was spurred by the post-war industrial surge and housing starts were at an all-time high. We pinched our pennies, saved for the rainy day and were secure. Not so much today. Today, we see charts showing that, since 1979, middle class wages have only increased…

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